's Business Profile

On a scale of 1 to 10 (with 10 being the ‘best), how would you rate your current ENERGY levels in terms of your own mindset, focus, momentum and action?

When you started with us, did you have a personal brand, a company brand or both?

Has this changed since then and what is it now, a personal brand, a company brand or both?

Do you think your logo is legible and professional?

If you have a website, does the URL exactly match your company name?

What is the URL?

Do you have a professional email signature?

Do you have a professional email address, in other words, not a gmail email address as an example?

What is your work title (I am a Conversion Optimisation Specialist)?

Have you always used this title or is it new since joining us?

What is your purpose?

What is your Vision?

My vision is to Ignite the Inner Wellness Centre of 100,000 women all over the world so they can achieve daily living in their fullest expression of their authentic self.

What is your 1st Primary Goal?

My Primary Goal is to engage 10 new clients in the next 3 months

What is your 1st Objective for this Goal?

My first objective for this goal is to gain 1 new client every week

What is your 2nd Objective for this Goal?

I will post weekly in my FB groups and pages every Tuesday, I Love Myself Enough Messages or Blog style writing.

What is your 3rd Objective for this Goal?

I will FB live weekly on Thursday on a Self Care exercise of 2 minutes.

What is your 2nd Primary Goal?

My second primary goal is to develop consistent branding on my email, FB, and Landing pages in the next 3 months

What is your 1st Objective for this Goal?

I will develop an email signature and email template usable with my Mailchimp email list in one month

What is your 2nd Objective for this Goal?

Each week I will complete 1. Branding title, 2. Letterhead,

What is your 3rd Objective for this Goal?

Choose Domain name within the next week.

What is your 3rd Primary Goal?

My third Primary Goal is to double my profit in the first 3 months

What is your 1st Objective for this Goal?

I will complete and post one landing page each month, one for each of 3 specific services I offer.

What is your 2nd Objective for this Goal?

I will email my growing email list weekly and engage directly with them with stimulating conversation and invitations to engage, enclosing my videos and FB posts

What is your 3rd Objective for this Goal?

I will charge appropriate fees for service with the vision of creating health in our world

Write your Value Proposition below as per the formula in Principle 4

Do you believe it is appealing? And why so?

Do you believe it is exclusive? And why so?

Do you believe it is clear and simple to understand? And why so?

Do you believe it is credible? And why so?

List all the ‘Elements of Value’ your product offers

* Wellness
* Reduces Anxiety
* Therapeutic Value

Write one case study of something you have achieved with a customer

My client was ready to begin her journey of healing, peace, and learning to “just be”.

She was surprised to feel relief, relaxation, and peace after the first session. She began learning about Chakras and what could affect her energy, and started looking at the world differently. The pain in her heel, hip and neck is feeling better and better. Her anxiety and negative emotions are being alleviated. She is making choices that are bringing self health into focus, and most of all she cam feel the balance starting to show up in her life.

She states “My journey has been magical… Everything in the universe has meaning and I can’t wait to continue my path to contentment, inner peace and happiness.”

These sessions have been conducted remotely by phone, and are also available by Zoom and WhatsApp.

What features does your product have?

* Self Care: meditation, energy calibration and holistic health coaching
* Energy Awareness: Understanding your bioenergetic field and learning to feel it and support it
* Skill Development: Reiki, Energy Medicine, and Novel Energy Therapies based on Crystal Consciousness, Living in the Merkaba, Torus, and Cosmic Energy Systems

What benefits does you product offer?

* Create relief, relaxation, and inner peace so you can feel uplifted and positive without anxiety and tension
* Improve focus and clarity so you can enjoy your work and leisure time without stress and overwhelm
* Increase wellness and empowerment so you can feel rejuvenation and increased energy without exhaustion
* Ever deepening enrichment of your connection to your deepest longing and most authentic self

List 3 objections you get to your product and the 3 answers to these objections

3 Objections that may come up are:
1. It cannot be effective by a phone or zoom session.
2. It is too expensive.
3. I don’t have time.

Name one of your products

Personal Assessment and Energetic Calibration

List 3 problems you believe your prospects have, related to your solutions

List your 3 solutions to their problems above

Write a detailed spec on your ideal customer (as much info as possible as per the Prospect Principle)

What is their true deep desire?

Have you optimised your pricing according to the pricing tactics and strategies and what is your pricing for your services or products?

Where do you currently do paid for advertising, list all the platforms or channels e.g. facebook, local newspaper etc

How much do you typically spend on advertising per month?

Do you belong to any business network e.g. BNI, Chamber of Commerce?

What metrics are you measuring monthly?

What KPIs do you have for yourself?

What is your Average Order Value (AOV)

What is your Customer Lifetime Value (Average Lifetime Order Value)

What is your Cost of Acquisition (COA)

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Marketing Level

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