Will be completed – Need to check Principle 7
StratAstute Consulting was called in to help a 70-year old business cut costs and implement a retrenchment programme. At our first meeting, I explained that our strength lies in growth and expansion, not shrinking and downsizing.
The directors trusted StratAstute Consulting enough to start an 18-month journey:
The business culture changed from command, control to delegation and empowerment.
All 150 jobs were saved in a city where every other large company was retrenching
In 70 years, the company had its first, interactive strategy session with its recently appointed HOD’s
The walls literally were broken down to reflect the new, open-door culture.
We built management appetite to pivot and diversify the business from one city to national and international
We ensured that the company played to their strengths to go from “Good to Great”
The look and feel of the brand has changed and modernised – employees are feeling energised and the company now has a fresh image
The business also developed a “voice” for the brand – employees became a lot more interactive internally and on social media.
Energise the Organisation. Get people to talk about their business story from different perspectives – Co-Create Strategy. Instill direction and Purpose.
Develop Effective leadership – define and clarify the strategy and align every decision maker to that – Leadership and Communication
Build the value proposition and connection to stakeholders.
Develop a culture of systems-thinking, accountability and high performance.
Enable clients to optimally Engage with Stakeholders. Connect to the Customer. Walk the Brand Talk/Values.
Create a growth and sustainability roadmap
Align and drive the organisational efforts in the “right” direction
Position the business in the eyes of customers and stakeholders
We don’t need to work on the big picture. Our executives want to focus on profit-generation (this is after they have spoken to us for 3 to 6 to even 12 months!)
Our response: Let us know when you are ready and we would love to see your business Thrive.
The Female Entrepreneur Factor i.e. undervaluing service
2) Let’s start with Phase 1 only and see how that goes (they simply are playing with pricing)
Our response: We respect your decision but it will not unlock full value. Ideally we need to work with the business for at least 3 months to start building the sustainability story. We would prefer that you commit to the journey and we start with Phase 1.
3) When are you next in Cape Town/ Joburg?
Our response: We are willing to travel to meet with you after our exploratory conversation. It would be good to build the relationship to obtain an understanding of your business.
– Every business reaches a choice point
– Uncertainty keeps leaders awake at night – they can’t see the wood from the trees
– There is a disconnect between the decision-makers and the doers
1) We unlock clarity in complexity/uncertainty.
2) We hang our hats on delivery-to-promise.
3) We use Purpose and a “build better” Context as directions to a relevant, sustainable future.
A business that has reached a strategic choice point.
A business that has the courage and appetite for change.
Decision-makers elect to bring in “fresh eyes” to co-pilot strategy formulation and execution.
A business that seeks to develop and position its value-proposition.
A business that want to start its ESG / sustainability journey
Businesses and individuals who are seeking to grow their wealth (cash investments, financial planning)
Complex, business critical projects that are strategically relevant.
A business looking to optimise business processes and systems.
A business looking to raise the bar and organisational energy on high performance
Growth mindset, else we will shape this.
Start-ups, entrepreneurs, large businesses
Businesses that are committed to invest in the company and employees long-term well being
SMEs, changemakers and thought-leaders to talk to us on “build better” scenarios.
To build a successful, energised, sustainable business.
To attract customers, employees and wealth.
To be seen as innovative, agile and strategically effective.
Pricing has been benchmarked against consulting rates in the public and private sector. We come under par on rate per hour and on packaged service against the “Big 4” and other consultants.
Rates are +-40% cheaper.
Business strategy workshop for start-up – 4hours : R 7500
FutureThrive SMEs pay-to-promote platform : R2750 for a 1 hour session including marketing for webinar, preparation session, audio link of the podcast – R2750
Risk Management workshops for Executives (up to 25 delegates) – 4 hours – R70 000
Note: We will not be using FB or Instagram.
No paid for advertising.
Advertising is through:
Referrals (preferred method)
Business Chamber membership
Google for Business
Partnership with Herald for Business 360 Webinars
When we did use Google Ads – R 2500 per month
2020 – had an inhouse marketing person
Nelson Mandela Business Chamber
George Business Chamber
Institute of Directors
Pipeline conversion rate
Cash conversion rate
Value of recurring business
Expense to income ratio
ROI on training
ROI in marketing
All of the above.
Projects: R 40 000 per project
Transactions: R 5 000
Ranges from R 25 000 to R250 000
Marketing is minimal – so far all converted leads have come from referrals or via LinkedIn.
Plenty of time investment to build the relationship – it takes up to 18 months to convert to contract.