's Business Profile

On a scale of 1 to 10 (with 10 being the ‘best), how would you rate your current ENERGY levels in terms of your own mindset, focus, momentum and action?

When you started with us, did you have a personal brand, a company brand or both?

Has this changed since then and what is it now, a personal brand, a company brand or both?

Do you think your logo is legible and professional?

If you have a website, does the URL exactly match your company name?

What is the URL?

Do you have a professional email signature?

Do you have a professional email address, in other words, not a gmail email address as an example?

What is your work title (I am a Conversion Optimisation Specialist)?

Have you always used this title or is it new since joining us?

What is your purpose?

What is your Vision?

My vision is to free and empower people to live a happy and fulfill life

What is your 1st Primary Goal?

To start my practice part time by July 2021

What is your 1st Objective for this Goal?

To start part time with 2 clients per week

What is your 2nd Objective for this Goal?

To do a follow up with clients if they are happier

What is your 3rd Objective for this Goal?

To get the website ready

What is your 2nd Primary Goal?

To increase my practice to full time in April 2022

What is your 1st Objective for this Goal?

To find network with more people

What is your 2nd Objective for this Goal?

To advertise using leaflets

What is your 3rd Objective for this Goal?

To advertise on social media

What is your 3rd Primary Goal?

To reach more customers

What is your 1st Objective for this Goal?

To write in magazines

What is your 2nd Objective for this Goal?

To contact dentists and haridressers

What is your 3rd Objective for this Goal?

To widen my social circle

Write your Value Proposition below as per the formula in Principle 4

I am a life empowerment expert specialising in helping adults of all ages to overcome their stress, anxiety, low confidence, low self esteem, depression and weight issues so that they feel empowered and free to live a happy life to their fullest potential and persuit their dreams.

Do you believe it is appealing? And why so?

Do you believe it is exclusive? And why so?

Do you believe it is clear and simple to understand? And why so?

Do you believe it is credible? And why so?

List all the ‘Elements of Value’ your product offers

Value: Motivation, Provide Hope, Wellness, Anxiety, self transcendence, quality.

Write one case study of something you have achieved with a customer

What features does your product have?

not sure as i deliver a service hypnotherapy

What benefits does you product offer?

Benefits
Free individuals from their emotional pain
Gain understanding and freedom to live their lives
Live a more happy and fulfilled life

List 3 objections you get to your product and the 3 answers to these objections

3 objections:
1Too expensive
2Do not believe in that as it is not God’s way
3.It deals with personal stuff

3 answers:
1. What is expensive is always worth the investment
2.Investing in yourself is worth it
3.Being vulnerable will make you happier and free

Name one of your products

Hypnpotherapy

List 3 problems you believe your prospects have, related to your solutions

Main problems:Inability to be in a relationship or find a partner, divorce, depression
Secondary issues: self confidence, depression and self esteem

List your 3 solutions to their problems above

Transform their life to find the partner of their dream
Give them freedom and peace in their heart
Give understanding and joy and self confidence

Write a detailed spec on your ideal customer (as much info as possible as per the Prospect Principle)

My ideal client is a single business woman , aged mid 40s and is working long hours and loves her job
She has children and earned £8000 to £10000.00 per month.

What is their true deep desire?

Her true desire is to be able to sleep well, feel energetic and passionate about life and find a partner.

Have you optimised your pricing according to the pricing tactics and strategies and what is your pricing for your services or products?

Where do you currently do paid for advertising, list all the platforms or channels e.g. facebook, local newspaper etc

How much do you typically spend on advertising per month?

Do you belong to any business network e.g. BNI, Chamber of Commerce?

What metrics are you measuring monthly?

What KPIs do you have for yourself?

What is your Average Order Value (AOV)

What is your Customer Lifetime Value (Average Lifetime Order Value)

What is your Cost of Acquisition (COA)

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Marketing Level

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