's Business Profile

On a scale of 1 to 10 (with 10 being the ‘best), how would you rate your current ENERGY levels in terms of your own mindset, focus, momentum and action?

When you started with us, did you have a personal brand, a company brand or both?

Has this changed since then and what is it now, a personal brand, a company brand or both?

Do you think your logo is legible and professional?

If you have a website, does the URL exactly match your company name?

What is the URL?

Do you have a professional email signature?

Do you have a professional email address, in other words, not a gmail email address as an example?

What is your work title (I am a Conversion Optimisation Specialist)?

Have you always used this title or is it new since joining us?

What is your purpose?

What is your Vision?

My vision is by 31st December 2021 my company has a revenue of at least 200.000 $

What is your 1st Primary Goal?

My first goal is to have an online business by April 2021

What is your 1st Objective for this Goal?

I will make a 2 minutes video

What is your 2nd Objective for this Goal?

I will make my landings page

What is your 3rd Objective for this Goal?

I will be spent at least 10 hours weekly to build up an online business

What is your 2nd Primary Goal?

My 2nd goal is to resign the fulltime job I have and have focus on my own business.

What is your 1st Objective for this Goal?

I will work on my online business and have an earning of 5000 $ monthly salary

What is your 2nd Objective for this Goal?

I will have at least 2 customers mnthly, that give me a salary of 10.000 $

What is your 3rd Objective for this Goal?

I will have a workshop twice a month.

What is your 3rd Primary Goal?

My 3rd. goal is to have a monthly salary of 20.000 $

What is your 1st Objective for this Goal?

I will have a list of people, I should be in touch with to sell my idea. I will send an e-mail to all of them.

What is your 2nd Objective for this Goal?

I apply for funding

What is your 3rd Objective for this Goal?

I will call every single organisation, which is in my list and make an appointment

Write your Value Proposition below as per the formula in Principle 4

Do you believe it is appealing? And why so?

Do you believe it is exclusive? And why so?

Do you believe it is clear and simple to understand? And why so?

Do you believe it is credible? And why so?

List all the ‘Elements of Value’ your product offers

– Help my candidates to find a job within their feild of study.
– I help my customers to find their strength.
– Because I believe that, you can achieve anything in life if you have the confidence to do so. I am an expert at bringing out the confidence in my clients that they once had. I believe that all people have talent – they just have to have the right framework. I create the right framework for the customer to find his/hers talent.

Write one case study of something you have achieved with a customer

A story of a job seeker in Denmark – From Cleaning job to a Project Manager job at Siemens

Dear Mozhgan

I came to Denmark 4 years ago , having a suitcase full of hope and being confident that I left my home, my job my family my daughter for a better life and better journey, after 6 months of searching and applying for jobs and sending lots of applications and getting constant rejection I was about to collapse, I was running out of money and started working on different shifts doing different type of casual jobs and at the same trying to help others who had worse situation than me, I was cleaning offices, houses , gardens, I was delivering flower biking 30 km per day, baking tortilla bread in Mexican restaurant etc. And by doing all loosing my self confidence at the same time…on private side I had a unhealthy relationship made me to think that I have never been good enough no matter what… I was missing my beloved little girl and started questioning myself if it really worth it to leave everything behind?

I always have tried to be strong to motivate others to inspire others but in some point I was breaking inside , trying to keep myself on my foot and not falling on my knees …

In a momentum I decided to use every single possible lights of help that I could and you where one of those …

Your encouragement and constant motivation pushed me to heights I never thought possible. Thank you for inspiring me and helping me to face my true self to believe again in myself, knowing my weakness and trying to face them to understand myself and to find my true self.

I am know grateful for whatever I have, even though still need to improve in so many areas!

I wish you would Keep your passion and warm heart and bring lights to other hearts including yours 😊 Best wishes. Shilan Ahmadi

What features does your product have?

Mental training
– CV creation
– Cover letter creation
– LinkedIN creation
– Unsolicited application
– Canvas sale
– Interview training
– Nerworking

What benefits does you product offer?

– Creat a better lifestyle
– Find the right job
– Be the best version of yourself.

List 3 objections you get to your product and the 3 answers to these objections

Name one of your products

List 3 problems you believe your prospects have, related to your solutions

List your 3 solutions to their problems above

Write a detailed spec on your ideal customer (as much info as possible as per the Prospect Principle)

What is their true deep desire?

Have you optimised your pricing according to the pricing tactics and strategies and what is your pricing for your services or products?

Where do you currently do paid for advertising, list all the platforms or channels e.g. facebook, local newspaper etc

How much do you typically spend on advertising per month?

Do you belong to any business network e.g. BNI, Chamber of Commerce?

What metrics are you measuring monthly?

What KPIs do you have for yourself?

What is your Average Order Value (AOV)

What is your Customer Lifetime Value (Average Lifetime Order Value)

What is your Cost of Acquisition (COA)

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Marketing Level

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