On a scale of 1 to 10 (with 10 being the ‘best), how would you rate your current ENERGY levels in terms of your own mindset, focus, momentum and action?
When you started with us, did you have a personal brand, a company brand or both?
Has this changed since then and what is it now, a personal brand, a company brand or both?
Do you think your logo is legible and professional?
If you have a website, does the URL exactly match your company name?
What is the URL?
Do you have a professional email signature?
Do you have a professional email address, in other words, not a gmail email address as an example?
What is your work title (I am a Conversion Optimisation Specialist)?
Have you always used this title or is it new since joining us?
What is your purpose?
What is your Vision?
Offering a unique personal coaching experience that allows each client to discover their best self, establish their own goals, and make positive changes that will benefit them and others in their life has become my life purpose.
What is your 1st Primary Goal?
I will acquire 5 new clients a month for my coaching business, within 12 months by reaching out to clients or people I know, launching my webpage, networking with local business. This will allow me to build my business and my revenue
What is your 1st Objective for this Goal?
I will reach out to 4 clients, friends or people that I know every week
What is your 2nd Objective for this Goal?
I will launch my webpage by contacting 2 friends that could help me build it within 4 weeks
What is your 3rd Objective for this Goal?
I will contact the local community Center and get in touch with all small business or being part of their network
What is your 2nd Primary Goal?
I will post 1 or 2 posts every week on Instagram, FB and Linkedln, regarding my business and include 2 landings pages so new clients can reach out to me. This will allow me to increase the number of clients as well as visibility as a coach or a consultant
What is your 1st Objective for this Goal?
Prepare posting material every Monday for the following week
What is your 2nd Objective for this Goal?
Complete 2 landing pages within 4 weeks by working on materials that offered by Liondens
What is your 3rd Objective for this Goal?
I will increase my visibility
What is your 3rd Primary Goal?
I will post 5 videos on Youtube regarding the 5 best approaches I recommend to use as a small business owner or a school administrator within 6 weeks. This strategy will allow new clients to sign up for coaching
What is your 1st Objective for this Goal?
prepare the material that will be used on Yutube regarding the 5 approaches
What is your 2nd Objective for this Goal?
record one video per week and download it on Yutube
What is your 3rd Objective for this Goal?
using data, Increase the number of new clients to 5 a month
Write your Value Proposition below as per the formula in Principle 4
Do you believe it is appealing? And why so?
Do you believe it is exclusive? And why so?
Do you believe it is clear and simple to understand? And why so?
Do you believe it is credible? And why so?
List all the ‘Elements of Value’ your product offers
Write one case study of something you have achieved with a customer
What features does your product have?
What benefits does you product offer?
List 3 objections you get to your product and the 3 answers to these objections
Name one of your products
List 3 problems you believe your prospects have, related to your solutions
List your 3 solutions to their problems above
Write a detailed spec on your ideal customer (as much info as possible as per the Prospect Principle)
What is their true deep desire?
Have you optimised your pricing according to the pricing tactics and strategies and what is your pricing for your services or products?
Where do you currently do paid for advertising, list all the platforms or channels e.g. facebook, local newspaper etc
How much do you typically spend on advertising per month?
Do you belong to any business network e.g. BNI, Chamber of Commerce?
What metrics are you measuring monthly?
What KPIs do you have for yourself?
What is your Average Order Value (AOV)
What is your Customer Lifetime Value (Average Lifetime Order Value)
