's Business Profile

On a scale of 1 to 10 (with 10 being the ‘best), how would you rate your current ENERGY levels in terms of your own mindset, focus, momentum and action?

When you started with us, did you have a personal brand, a company brand or both?

Has this changed since then and what is it now, a personal brand, a company brand or both?

Do you think your logo is legible and professional?

If you have a website, does the URL exactly match your company name?

What is the URL?

Do you have a professional email signature?

Do you have a professional email address, in other words, not a gmail email address as an example?

What is your work title (I am a Conversion Optimisation Specialist)?

Have you always used this title or is it new since joining us?

What is your purpose?

What is your Vision?

To become a full time Property Investor

What is your 1st Primary Goal?

To provide high spec properties for families and Proffessionals to rent or buy around the Buckinghamshire and Berkshire counties in the UK

What is your 1st Objective for this Goal?

To gain the skills required within the industry

What is your 2nd Objective for this Goal?

To provide high spec properties

What is your 3rd Objective for this Goal?

to stop working at my 9-5 and become financially free

What is your 2nd Primary Goal?

To become a specialist in the industry

What is your 1st Objective for this Goal?

Take action after learning

What is your 2nd Objective for this Goal?

Understand what my customers want

What is your 3rd Objective for this Goal?

Give the customers what they want

What is your 3rd Primary Goal?

To go international and build my Property Investor portfolio in the DRC in Africa

What is your 1st Objective for this Goal?

Gain experience within the property industry

What is your 2nd Objective for this Goal?

start to invest abroad

What is your 3rd Objective for this Goal?

Provide quality rentals for families going back home or proffessionals

Write your Value Proposition below as per the formula in Principle 4

Do you believe it is appealing? And why so?

Do you believe it is exclusive? And why so?

Do you believe it is clear and simple to understand? And why so?

Do you believe it is credible? And why so?

List all the ‘Elements of Value’ your product offers

Am a start up not fully started yet but when I do I will provide Accommodation to professionals and families

Write one case study of something you have achieved with a customer

What features does your product have?

What benefits does you product offer?

List 3 objections you get to your product and the 3 answers to these objections

Name one of your products

Property Sourcer

List 3 problems you believe your prospects have, related to your solutions

List your 3 solutions to their problems above

Write a detailed spec on your ideal customer (as much info as possible as per the Prospect Principle)

Property investor who wants to grow their portfolio and want to work with a property deal sourcer to assist in finding them great property deals

What is their true deep desire?

to make a high Return Of Investment

Have you optimised your pricing according to the pricing tactics and strategies and what is your pricing for your services or products?

Where do you currently do paid for advertising, list all the platforms or channels e.g. facebook, local newspaper etc

How much do you typically spend on advertising per month?

Do you belong to any business network e.g. BNI, Chamber of Commerce?

No

What metrics are you measuring monthly?

What KPIs do you have for yourself?

What is your Average Order Value (AOV)

What is your Customer Lifetime Value (Average Lifetime Order Value)

What is your Cost of Acquisition (COA)

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Marketing Level

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