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's Business Profile

On a scale of 1 to 10 (with 10 being the ‘best), how would you rate your current ENERGY levels in terms of your own mindset, focus, momentum and action?

When you started with us, did you have a personal brand, a company brand or both?

Has this changed since then and what is it now, a personal brand, a company brand or both?

Do you think your logo is legible and professional?

If you have a website, does the URL exactly match your company name?

What is the URL?

Do you have a professional email signature?

Do you have a professional email address, in other words, not a gmail email address as an example?

What is your work title (I am a Conversion Optimisation Specialist)?

Have you always used this title or is it new since joining us?

What is your purpose?

What is your Vision?

To enable entrepreneurs who has little money, to compete against big companies when it comes to finding the ideal client with the right tools.

What is your 1st Primary Goal?

Start my own business

What is your 1st Objective for this Goal?

Complete all necessary research and training on all my products to be offered.

What is your 2nd Objective for this Goal?

Complete my Landing page as well as the LinkedIn Training

What is your 3rd Objective for this Goal?

All systems need to be up and running at least 75% by end July

What is your 2nd Primary Goal?

To get my first 5 customers.

What is your 1st Objective for this Goal?

Ensure that all my systems are up and running at 100%

What is your 2nd Objective for this Goal?

Spend more time on working to get my name and brand out in the open by word of mouth and social media.

What is your 3rd Objective for this Goal?

To ensure that the clients I have signed up are happy and joined the community on either Facebook, WhatsApp, Messenger or LinkedIn

What is your 3rd Primary Goal?

Signup at least 5 new customers per month from here on out.

What is your 1st Objective for this Goal?

Create more awareness of my name and brand on other social platforms like Youtube

What is your 2nd Objective for this Goal?

Create at least one Youtube video or extra value booklet per week to be given to customers

What is your 3rd Objective for this Goal?

To ensure that my customers are so happy with my products and services that they are willing to give me referrals

Write your Value Proposition below as per the formula in Principle 4

Do you believe it is appealing? And why so?

Do you believe it is exclusive? And why so?

Do you believe it is clear and simple to understand? And why so?

Do you believe it is credible? And why so?

List all the ‘Elements of Value’ your product offers

1. It is easy to use and therefor reduces anxiety;
2. Time saving;
3. You can use and design the system to fit and suite your needs;
4. Provides you access to more quality clients;
5. Systems simplifies the way you search and attract clients;
6. You will form part of a community;
7. Free and easy access to assistance if you ever need it;
8. You will make money faster because you are able to find more quality clients;
9. You will be able to see what leads are good and which leads to stop waiting your time on as the system organises everything for you and you can see reports;
10. Reduces your effort in trying to find new leads.
11. Saves you money that you do not need to spend on ads.
12. Top quality product.

Write one case study of something you have achieved with a customer

Starting this business only now.

What features does your product have?

All product are technology related and can be used on either PC or Smart Phone.
– Quick and easy installation.
– Constant support and training videos.
– Optimise your Youtube videos.
– Automate your Instagram.
– Gives report generating.
– Works with Facebook, Instagram, LinkedIn, Tik Tok, Messenger, WhatsApp, Youtube and all other social media which you may be utilising.

What benefits does you product offer?

– It will optimise your quality of clients.
– No more chasing after leads, leads will come to you.
– Can provide reports as and when you require.
– Better quality videos on Youtube.
– Can like, follow and update your Instagram account for when you are too busy to attend to the little things.

List 3 objections you get to your product and the 3 answers to these objections

1. Objection: Do not have money for monthly subscription fees.
Answers: You can use the free/trail system for now.
2. Objection: Not good with IT/Technology.
Answer: There are a lot of free training material including step by step videos and if you are still struggling then there is the free community you can join with a lot of users just like you who will be able to give guidance on what they are doing and how it is working for them.

Name one of your products

Click Funnels

List 3 problems you believe your prospects have, related to your solutions

1. Don’t know how to generate more leads and ultimately more quality clients.
2. Poor quality videos placed on Youtube and TikTok.
3. Do not have the time to respond and update Instagram at least once a day.

List your 3 solutions to their problems above

1. My system is easy to set up and it will generate all the leads for you from all the social platforms that you are utilising.
2. My system will enable you to upload the best quality Youtube videos.
3. My system will enable you to set up your Instagram account so that it basically run on its own and do everything and more than what you would normally do.

Write a detailed spec on your ideal customer (as much info as possible as per the Prospect Principle)

An entry level to mid-career entrepreneur. Aged between 30 to 40, looking to grow their client base and/or following on social media.

What is their true deep desire?

To have more quality clients to grow their business.

Have you optimised your pricing according to the pricing tactics and strategies and what is your pricing for your services or products?

Where do you currently do paid for advertising, list all the platforms or channels e.g. facebook, local newspaper etc

How much do you typically spend on advertising per month?

Do you belong to any business network e.g. BNI, Chamber of Commerce?

What metrics are you measuring monthly?

What KPIs do you have for yourself?

What is your Average Order Value (AOV)

What is your Customer Lifetime Value (Average Lifetime Order Value)

What is your Cost of Acquisition (COA)

Marketing Level

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