I help serious Parkmore home sellers to sell quickly. I do this by offering my FREE Valet service to the value of R10,000.00 to spruce up their home before listing it. We have our own team of reliable handymen who fix up tiles, repaint, fix windows, replaster and do other odd jobs in order to get a property looking at it’s best before marketing it. This is what we call SPVP ( Shain Properties Valet Package ) This will be more convenient to a property seller and save them money and the hassle of hiring unknown workers. This process will help to sell faster and achieve a higher price for their property.
Expert advice in my target market
I know my area backwards.
I have good and strong negotiating skills.
Having run my own business previously for many years, I have good marketing, financial, strategic and people skills.
I commit to taking the time to understand my client’s needs, goals and desires.
I commit to making sure that they understand the current market, as this could have an influence on the price they ask for their property.
I commit to helping and showing them the data about properties in their area in order for them to make the right informed decision.
Being a principal and running my own boutique agency, I can make quick decisions and be flexible if I choose.
I act with honesty & integrity.
I shape to give my advice without any obligation.
I send my clients valuable content about the property market as well as tips on how to buy and how to sell.
Also, pitfalls to prevent. How to have a successful show day and lots more salient facts about the property.
I find out what my client’s pains are and most of the time I work out solutions for them. If I don’t have solutions, I usually refer them to some one else who can help them.
A client had been battling to sell his property via two well- recognized companies for over a year without success.
I counselled him on an acceptable price by showing him comparable properties and the prices achieved for them in his area.
I did a presentation for him and he gave me an exclusive mandate, and I sold his property within 3 months.
I did this by offering it for sale at a market- related price and did some effective marketing.
I have a referral to back this up.
I’m good looking. haha and have a good personality.
Because I run my own business I can make decisions fast and I’m flexible.
I have good people skills and realize it’s all about my client’s so I get into their world.
I always try my best to find out what they want and focus on that only.
I really listen to my clients.
I realize that I must listen to what they want and be honest by focusing on their needs and wants and not my own.
I follow my client’s instructions.
I help buyers to buy their ideal properties at a price suitable to them.
I help sellers to sell their properties at the highest possible price in the quickest time so that they can move on with their lives.
I show my clients how I can help them solve their property pain.
I’m reliable and honest so they can have the convenience of handing me the key’s to their property so that they don’t need to be there when I bring a client.
I have introduced Shains Property Valet Package ( SPVP )
I always qualify buyers first before showing them a property in order to find out if they can afford to buy the property I’m offering for sale. This saves time and energy for myself & my seller.
I always show the value of the property that my client is viewing.
The property needs to much work. Well if it had all the extra work done, then the price would be much higher. Also by doing the work yourself you can choose your own taste of finishes that suit you personally.
Is the owner negotiable? Sure within reason.
It’s too expensive. Expensive compared to what? This house offers XYZ plus, plus to show how much extra value it has.
Properties / service
They can’t always visualize how a property could look like with small improvements.
They don’t always agree with the value I show them.
Sometimes they simply can’t afford to buy a property and are too afraid to admit it.
Sometimes they have too high expectations.
Sometimes people have difficulty in making a decision when it comes to property purchasing.
Sellers need to be counselled of the current property market in their area.
One needs to show a seller comparison prices of what other properties have sold for in his area
Show them how a house could look by adding some improvements.
Explain the additional value that the client may not be aware of. Point to some of the features and benefits of the property.
Put them in contact with a bond originator who can assist them with organizing extra finance.
Explain SPVP. Shains Property Valet Package. This is a service whereby I offer to make certain basic improvements to a property in return for an exclusive mandate for 180 days.
They live in Parkmore.
Age group 70-80 years of age.
They are sellers of property in Parkmore.
They can no longer afford the upkeep of their homes or
They would like to downscale to either a retirement home or
To an apartment or townhouse in a complex.
They have lots of equity in their homes so they are in a position to cash in.
They have probably outgrown their homes.
Most of the time their children have grown up and left their home, so only husband & wife living in a big house.
They are serious sellers.
Empty nest syndrome.
Their dream is to retire to the coast.
Ideally, they want to sell quickly and move on
They are looking for a trustworthy Property Practioner that they can rely on to give them the right honest advice & information.
They believe that I am the best property expert in Parkmore because I have stayed in the area for many years and I know my area like I know my name.
They have got to know, like and trust me by my continual connecting with them via phone, email and other marketing means.
Some may have seen my SOLD boards in the area, so they are aware of me & recognise me as a successful property agent in Parkmore.
My ideal client could be a child or relative of my actual avatar but are there to advise and help my avatar in making the right decision.
In this case, my ideal client would be of a younger generation ??? so this means working on a different marketing strategy in order to attract the attention of a younger generation whose parents live in my target market.
My ideal avatar is happy to spend an hour with me while I do my presentation so that I can SHOW him/her how I evaluate a property so that my client can fully understand both the current market and the data in order to make the right informed decision.
To deal with a very knowledgeable property agent who is aufait with property prices in Parkmore.
A person who they know like and trust and who can point them in the right direction and save them hassles.
A person who can get them the best market- related price for their property in the soonest time and with the least amount of inconvenience.
To have an enjoyable experience with the least amount of stress and hassles.
To sell and get their money out as soon as possible.
This is difficult because I have only been in my business for two years. Ther are other agents also in my territory who have been there for 20 plus years. This means they are very well known in the area.
So often I have to cut my commission in order to get deals, which I hate doing.
Right now I’m starting to punt my ( SPVP ) Shain Property Valet Package, which is my VP. I believe that this will set me apart and prove to add tremendous value to my potential clients.
Decals on my car.
GBF ( Gauteng Business Forum )
Response to my weekly blogs
Daily phone calls.
I’m not using any formal KPI’s
My cost per client is relatively low as I sell high ticket items and work from home.
My average order value varies between 70 and 80K
My clients buy every 7-10 years so it’s difficult to work this out.
The cost of acquisition of a client is roughly between 15/20%