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's Business Profile

On a scale of 1 to 10 (with 10 being the ‘best), how would you rate your current ENERGY levels in terms of your own mindset, focus, momentum and action?

When you started with us, did you have a personal brand, a company brand or both?

Has this changed since then and what is it now, a personal brand, a company brand or both?

Do you think your logo is legible and professional?

If you have a website, does the URL exactly match your company name?

What is the URL?

Do you have a professional email signature?

Do you have a professional email address, in other words, not a gmail email address as an example?

What is your work title (I am a Conversion Optimisation Specialist)?

Have you always used this title or is it new since joining us?

What is your purpose?

What is your Vision?

A world where thriving personal success is based on high self-worth, inner peace, humbleness and giving rather than on achievements, power and material wealth.

What is your 1st Primary Goal?

To ensure my clients realizes their Self-Worth & reaches Self-Acceptance

What is your 1st Objective for this Goal?

Clients realizes the difference between Self-Worth & Self-Confidence

What is your 2nd Objective for this Goal?

Clients understanding themselves and their strengths

What is your 3rd Objective for this Goal?

Clients understanding their limitations

What is your 2nd Primary Goal?

To ensure my clients starts understanding the importance of Mindwellness

What is your 1st Objective for this Goal?

Clients understanding the power of their own thoughts

What is your 2nd Objective for this Goal?

Clients to understand their own limiting beliefs

What is your 3rd Objective for this Goal?

Clients starting to work on changing mindset and behaviours to the better

What is your 3rd Primary Goal?

To ensure my clients start working towards their higher purpose and finding their Flow

What is your 1st Objective for this Goal?

Clients understanding their IKIGAI

What is your 2nd Objective for this Goal?

Clients fingind a way to working live according to their Flow & Talents

What is your 3rd Objective for this Goal?

Clients understanding that happiness comes from withing and by giving

Write your Value Proposition below as per the formula in Principle 4

Do you believe it is appealing? And why so?

Do you believe it is exclusive? And why so?

Do you believe it is clear and simple to understand? And why so?

Do you believe it is credible? And why so?

List all the ‘Elements of Value’ your product offers

Reduces Effort,Avoids Hassle, Informs, Connects, Simplifies, Makes money, Saves Time, Reduces Risks, Organises, Therapeutic Value, Wellness, Reduces Anxiety, Affiliation, Belonging, Motivation, Self-Actualization, Provides Hope, Self Transcendence

Write one case study of something you have achieved with a customer

I will let a review speak for itself;
My session with Sofie was an opportunity to dig deep into my way of thinking and reflect on what experiences in my past are still impacting me today. She guided me through a powerful process of putting my personal and professional dreams into words and facilitating a re-focusing of my day-to-day decision making, encouraging courage and strength to begin working towards those dreams. Thank you Sofie!

What features does your product have?

Individual Coaching, Group Coaching, Group Workshops and Retreats. Easyly accessible, Affordable, Easy steps to follow for anyone.

What benefits does you product offer?

Stress relief, Decreased Anxiety, Increased Happiness & Calm, Peacefulness, Flow, Success in workspace & at home. Clarity & Awareness of Self, Mindfulness.

List 3 objections you get to your product and the 3 answers to these objections

1. “I am scared of digging too much in my past.”- As a Life Coach I do not dig too much, but you need to know where you are and where you have been, in order to know where you are going. If you dont make peace with your past, it will keep showing up in your present.
2. “It is too expensive! – Too often we think like this and spend moeny on everything else except for ourselves. I want you to look at all the costs you have on a monthly basis and see what long term impact they have compared to investing money in your development with a coach. If you still cant prioritise the cost (which is understandable) I look forward to seeing you once you do have that money to invest.
3. “I do not have the time”- Many of us think that Self-Development takes time but I am here to show you how easy and quick steps in your every day life can make a significant change on your well-being and success. Let me prove it to you.

Name one of your products

Be Your Own Greatest Inspiration-Workshop

List 3 problems you believe your prospects have, related to your solutions

Feeling of stuckness at work or in your personal life.
High levels of stress and anxiety on a daily basis.
Struggling to find happiness and gratitude for the life you are living.

List your 3 solutions to their problems above

Mindwellness, knowing your thought patterns, finding the tools to change what is no longer working for you.
Finding your true self, your values, beliefs and your key strengths.
Increasing your Self-Worth to eliviate you from small stress factors nop longer needed in your life.

Write a detailed spec on your ideal customer (as much info as possible as per the Prospect Principle)

What is their true deep desire?

Have you optimised your pricing according to the pricing tactics and strategies and what is your pricing for your services or products?

Where do you currently do paid for advertising, list all the platforms or channels e.g. facebook, local newspaper etc

How much do you typically spend on advertising per month?

Do you belong to any business network e.g. BNI, Chamber of Commerce?

What metrics are you measuring monthly?

What KPIs do you have for yourself?

What is your Average Order Value (AOV)

What is your Customer Lifetime Value (Average Lifetime Order Value)

What is your Cost of Acquisition (COA)

Marketing Level

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