We help event organizers offer personalized and unique gifts in events and other special occasions so that they can leave a remarkable impression without worrying about their gifts falling by wayside.
Our first large order came from a multinational company. The order was exactly what we targetted for but we had not had experience with producing and delivering such a big order (240 bags).
We managed to deliver it on time, with a quality that our clients appreciated and from that order, others came from the same client which also referred us to another one.
From this first experience we could identify out struggles and what we had to improve to ensure timely and high quality product delivery, which is something we continuously look fo.
Reusable: can be used multiple times
Durable: they last for years
So you can offer a gift without worrying if your guests/event attendees/clients will use or dispose it
So you can offer a gift without fear or not being remarkable enough/not being remembered by your guest/atendee
So your clients will hapilly walk around with your bag without feeling embarrassed because of its look/appeal
1. Accessibility – partner with physical shops and supermarkets to have our products there.
2. Price – better define segments and target specific niches for each one.
3. Non-awareness – invest in marketing (digital catalogue, e-mail marketing and calls for direct approaching and social media).
The flashback gift package
Packaging solutions that have value on its on and will be used
Standing out while offering the same product that others offer (bags in conferences, for example)
Need to impress and be a reference
We offer bags that can be used for multiple purposes
Our bags are customizable
We value high-end quality and style/beauty in our bags.
Demography: women, 24-36 years, Maputo, medium income, events planner and organizer or procurement officer.
Psicography: medium class, socially active, aware of trends, use of social medida, values good image and differencial, sees products and services with a professional look.
Behaviour: looks for quality for good price, orders occasionaly and large quantities, orders 3-6 weeks in advance, looks for differencial and style, contacts to register on database, can be a frequent client, loyal, not first time buyer, values trust and commitment.
Geography: Maputo (cidade & Matola).
Wants to win: money, popularity and good reputation
Be: reference, remarkable host, creative, innovative
Do: express personality, win others affection, innovate, compete
Save: work, risk, worries, embarassment
Avoid: delay, effort
Leave a positive long lasting impression on their customers/guests for it to convert in business and positive market positioning.
Prices are under review.
No paid advertising.
Business Mentoring & Career Advertising (business network for SADC).
Google analytics – number of visits on landing page but there is no enough traffic yet.
– number of leads per month and per channel;
– number of sales per month;
– which segment sells the most.