's Business Profile
On a scale of 1 to 10 (with 10 being the ‘best), how would you rate your current ENERGY levels in terms of your own mindset, focus, momentum and action?
9
When you started with us, did you have a personal brand, a company brand or both?
Business
Has this changed since then and what is it now, a personal brand, a company brand or both?
Both
Do you think your logo is legible and professional?
yes
If you have a website, does the URL exactly match your company name?
no
What is the URL?
Do you have a professional email signature?
No
Do you have a professional email address, in other words, not a gmail email address as an example?
yes
What is your work title (I am a Conversion Optimisation Specialist)?
LinkedIn Sales Coordinator and Trainer
Have you always used this title or is it new since joining us?
New
What is your purpose?
I help Sales Directors in Gauteng with a VA army and trainers ready to help them sell without wasting time, money and resources
What is your Vision?
To help 1000 businesses sell and increase their cash flow with 300% in 3 months
What is your 1st Primary Goal?
To help businesses sell
What is your 1st Objective for this Goal?
Invite 100 prospects on LinkedIn per week
What is your 2nd Objective for this Goal?
Do a sales presentation 5 x a week
What is your 3rd Objective for this Goal?
To close 80% of my sales in a month
What is your 2nd Primary Goal?
To become known in my industry
What is your 1st Objective for this Goal?
Build my personal reputation on LinkedIN - post once a day
What is your 2nd Objective for this Goal?
Build my personal reputation on YouTube - 3 x a week
What is your 3rd Objective for this Goal?
Write blogs 3 x a week
What is your 3rd Primary Goal?
Teach Generation Z about money and entrepreneurship
What is your 1st Objective for this Goal?
Teach them on Tiktok
What is your 2nd Objective for this Goal?
Teach them on Twitter
What is your 3rd Objective for this Goal?
Help 1000 kids a year with what I know
Write your Value Proposition below as per the formula in Principle 4
I help sales directors with a customized LinkedIn Sales Solution without wasting time, money and resources
Do you believe it is appealing? And why so?
Yes
Because it addresses the main challenges of businesses:
finding new customers
nurturing existing customers
increasing cash flow
track and measure results
Do you believe it is exclusive? And why so?
Yes
Very few people are aware of our software
If they have the software they don’t know how to use it
We help them with a trained VA Army to help them sell
Do you believe it is clear and simple to understand? And why so?
I do
It addresses the fundamentals of my solution and what the objectives are
Do you believe it is credible? And why so?
Yes
I have completed my 8-month Entrepreneur Mastery Course
I am continuously upskilling myself through the Real Entrepreneurship School
And I have 27 years experience in business
List all the ‘Elements of Value’ your product offers
saves time
simplifies
makes money
organizes
integrates
connects
reduces effort
reduces cost
quality
informs
Write one case study of something you have achieved with a customer
Scotty Cundill do have testimonials
What features does your product have?
We have software that makes LinkedIn work 300% better, and
My VA Army and trainers help you:
Find new customers
Nurture existing customers
Increase Cash flow
Provide you with skilled sales staff (VA Army) to help you sell
Train your staff on our MMT software
Create New Networks / Connections
KPI Management based on sales reports
Realtime access to crm reports
What benefits does you product offer?
Increase cash flow
greater and faster results
kpi management (sales person)
real time reports
List 3 objections you get to your product and the 3 answers to these objections
ROI
Not be able to handle all the leads – personally
Not enough time to train staff
Name one of your products
Customized LinkedIn VA- Army Sales Solution
Customized LinkedIn Full Service Sales Solution
MMT LinkedIn Inhouse Solution
List 3 problems you believe your prospects have, related to your solutions
finding new customers
nurturing existing customers
cash flow
List your 3 solutions to their problems above
software
VA army
training
Write a detailed spec on your ideal customer (as much info as possible as per the Prospect Principle)
sales directors
gauteng
digital marketing
marketing agency
male
white
age 35 – 55
english
What is their true deep desire?
To be successful in their careers
Have you optimised your pricing according to the pricing tactics and strategies and what is your pricing for your services or products?
only 1 as perscribed by Scotty
Where do you currently do paid for advertising, list all the platforms or channels e.g. facebook, local newspaper etc
None
How much do you typically spend on advertising per month?
R0
Do you belong to any business network e.g. BNI, Chamber of Commerce?
Rafiki
What metrics are you measuring monthly?
Contacts per week
Sales presentations per week
Closing ratio
What KPIs do you have for yourself?
1 New connections a day
What is your Average Order Value (AOV)
R40 000
What is your Customer Lifetime Value (Average Lifetime Order Value)
R90 000
What is your Cost of Acquisition (COA)
R500